Don't know where to start?
We'll lead you through the path
IS THIS YOU?
(We're the
"somebody who knows this stuff" you've been looking for)
(We simplify marketing for small businesses)
(We get your stalled marketing moving)
You need marketing, but not a full-time employee right now
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There are so many confusing options out there, you don't want to make a mistake handling it yourself.
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Marketing has gone from print (so simple!) to digital. Digital marketing is increasingly confusing and changes constantly.
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Your marketing is being handled by several people with other company roles.
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You have an ad agency, web developer or other vendors—but no experienced marketing person managing the big picture.
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You just need one or two things done by a local affordable freelancer (U.S. based)
You want to do as much as you can yourself, but there is no "QuickStart Guide" for your specific organization
You want to mostly handle your own marketing, but you don't know...
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where to start
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how to navigate the myriad tactics and technologies like advertising, AI (like chat GPT), Google, Bing, email campaigns, website, social media, direct mail, trade shows and events, presentations, graphics, etc.
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how to get the best bang for your time/money/energy buck
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how to create the smartest overall marketing strategy for your business
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how to measure your return on investment (ROI)
You know you're missing revenue, but your marketing plan keeps getting pushed aside.
Maybe you simply need someone who can come in, understand your business quickly, and get things started or updated.
Bright Sides Marketing provides
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a knowledgeable audit of your marketing efforts
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a practical, strategic marketing roadmap that you can follow with or without our continuing support
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experienced, flexible marketing support
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without the salary, benefits and long-term commitment of adding a full-time senior marketing employee
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services from a single project to a full ongoing plan and all support
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fractional marketing director option: ongoing, part-time senior level leadership
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and we know the North Jersey landscape--because life isn't just digital!
We simplify marketing for Bergen County
businesses and nonprofits
HOW WE HELP YOU
Marketing Services for Smaller Bergen County Organizations
We Simplify Marketing and Technology
What we do
We free you up while we handle your advertising, marketing or communications needs:
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strategy, audit and analytics
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writing
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graphic design
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web design and web content
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print and digital paid advertising
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presentations and flipbooks
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social media and more
From a single project to a full time, ongoing contract.
How we do it
Whether you are in Bergen County, NJ, or the Greater North Jersey area, or you prefer to work virtually,
1. we'll meet to learn about your business
2. plot out a strategy, then
3. present your custom tactical plan
to get you the traffic, business and customers you are looking for.
Then we'll explore which activations are most efficiently handled by you, an expert (like us) or together.
Why we are different!
1. We really understand small business and tight budgets.
Reasonable pricing, no long-term committment
2. We explore the most practical tactics for you situation.
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what you can do yourself
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what is best done with the help of a professional, and
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what should be handed off completely to an expert
For instance, our EasyEdit Websites are designed by a professional so that clients can easily make changes and updates themselves--no more webmasters!
3. We keep it simple.
We peak in clear, English terms. No confusing buzzwords or jargon.
4. You get highly experienced Marketing Direction at a fraction of the cost.
5. We are based in Bergen County, New Jersey.
We know the local market like nobody else!
And our writers are native "American" speakers.